The role of Public Relations professional in the administration of public controversy
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Published:
Nov 15, 2005
Keywords:
Public relations, Professional, Administration, Public controversy
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Abstract
This article tries to determine the paper that there recovers the professional of the Public Relations in the public controversy called, where there are involved the principal nuclear reasons of the profession of you them spoil.
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How to Cite
Solano Fleta, L. (2005). The role of Public Relations professional in the administration of public controversy. Revista de Comunicación de la SEECI, (8), 14–29. https://doi.org/10.15198/seeci.2001.8.14-29
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References
DE SOUZA ANDRADE, C. T. (1977): Application aux relations publiques du concept de public. Montreal.
LANGTON, J. F. (1982): El valor social de la Empresa: Razones y Causas. Ed. Banco de Bilbao. Madrid.
MOORE, S. M. y CANFIELD, B. R. (1980): Relaciones Públicas. CECSA. México.
WRIGHT, R. (1963): Comunicación de masas. Paidós. Buenos Aires.