Construction of the Image of Women in the Graphic Humor of Hermano Lobo Weekly (1972 – 1976)

Abstract

The purpose of this piece of research is to analyze the construction of the image of women in the humorous weekly magazine, Hermano Lobo. To this end, the cartoons published in the magazine from May 1972, when the publication was first issued, to June 1976, when its publication was discontinued, have been analyzed. From the perspective of graphic humor in Hermano Lobo, we found out that the figure of women has low relevance and is scarcely represented. Women act mute extras, they accompany and support men as a consequence of a traditionally androcentric society. This piece of research is part of the doctoral thesis "Humor in the last years of Franco and beginning of the Spanish democratic transition: the case of Hermano Lobo (1972-1976)".